Sunday, April 29, 2007

From the desk of Charbel Nehme, Internet Entrepreneur

Dear Reader,

There is an abundance of Google Adwords and Adsense related resources on the internet, and more often than not, it is difficult to sort out the good from the bad and the scammers from the legitimate operators. I have done this for you, and I have spent hundreds if not thousands of hours going through adsense and adwords related websites to see if they delivered what they promised. How did I do this? I literally contacted the administrator of every adsense, adwords and profiteering website on the internet that I could find. Posing as an investor, I managed to convince the owners that I was seriously interested in purchasing their entire website and business. That way, once the dollar signs flashed in their heads, they would give me free access to their member's areas to review what I would be 'buying'. Well, I was absolutely DISGUSTED with 99 percent of what I found. Many of the owners actually boasted about how many people bought their useless programs. Acting on my lawyers advice, I have decided against publicly naming these operators, but in these so called programs, I repeatedly found:

- outdated information

- non working links

- links leading to other sites that asked for more money

- no real email support

I quickly realized that these web sites were totally useless and the owners knew it, yet they were laughing all the way to the bank! Needless to say, I didn't respond when they asked if I was still interested in buying their websites. Surprisingly, while sifting through all of the scam artists' websites, I was able to locate a couple of individuals that actually ran legitimate programs.

Well, my search for legitimate adwords and adsense programs has come to an end. I have to say I was thoroughly disappointed with most of what I found, and I strongly advise that you do not take chances joining any programs other than the ones listed below! Whatever you decide to do, I wish you a prosperous year for you and yours.

All the best.


Charbel Nehme

Adsense

Googles Adsense is a fast and easy way for you to display relevant Google ads on your website relevant to your websites content and earn money each time a visitor clicks on these ads. It is also a great way to integrate a Google web search into your web site for your visitors, and earn money by displaying the Google ads on the search results pages.

Adsense allows automatic delivering text and image ads that are targeted to your site and it's content. Once you are part of the Adsense program, you will become part of a automated process that requires no maintenance on your part, and best of all, it's free! It wont cost you a dime to get started!

Adwords

A tool developed by Google, for business and personal web sites that helps you create ads and choose keywords and phrases that are relevant to your website content.

This in turn helps your to advertise your website to an audience that is interested in you. That is, when people search on Google using one of your keywords or phrases, your ad will appear next to the search result.

Try for yourself and see. A Google search on the term ipod yields 226,000,000 results(see annexure A below). Whereas with Google Adwords, your add would appear on the right hand side of page one of the search results (see annexure B below). Adwords is an extremely powerful way to target traffic to your website an be seen an noticed in the global community.

Adwords Testimonials:

"I am really impressed by the level of conversion we witnessed from Google AdWords," says Stewart Hunter, Tesco's Online Advertising Manager. "It is definitely a key part of our marketing strategy from here on. The results are that good."

"Google AdWords has been very effective in driving traffic and converting customers. We have increased sales significantly. AdWords is now one of the largest sources of sales for LoveHoney."

"This year's sales and number of active clients have grown 400 percent over last year, and that's an indicator we are spending the bulk of our online marketing budget in the right place – with Google AdWords."


Annexure A

Annexure A
ipod search results - 226 million pages !!

Annexure B

Annexure B
adwords targetted add